Is Email the most Powerful channel of communication?
Email, among other digital channels, is the oldest and most established channel for marketing communications. However, recent break throughs in technology have brought in newer channels like Push Notifications which are now being extensively used. Push is relatively a very new channel, and we really do not have a customer experience feedback or opinion on it yet. Non-internet savvy people still rely heavily on SMS, however, these days SMS is being used mostly for transactional notifications.
Many marketers are also evaluating non-traditional communication channels like Whatsapp, Snapchat, Wechat, and other social networks. These too being relatively new, dependence over email as a channel is only growing stronger.
Interesting question in the era of WhatsApp, WeChat, Facebook chat etc., Other than the chats, the most of the applications are focusing on Push notifications too. For push notification, the user need not submit any info other than accept to allow the push notifications. Despite all these, email marketing seems to be more powerful than anything as per the scientific research.
Yes, it is, Email Marketing is one of the best ways to generate leads and reach to your Potential customer. It old method but still very effective. You can personalize your mail for your targeted audience and make them feel special, this way you can generate Leads and Build brand reputations also. The most important thing in any email marketing is the quality of email database. Optin is the best method for creating your own database but it takes a lot of time and unlike any other businesses time is more valuable than money. The easy and fast way to get quality email database is to contact 3rd party email database, provider. Go to Optin Contacts Inc., they are the pioneer in the field of data management. They Provide Quality Email Database which is verified Frequently in order to provide there clients best result oriented email database. Some of the there Best products are: